Tuesday, October 20, 2015

Instant Ads (Not Articles) Could Be Facebook’s Next Big Mobile Money-Maker

fb-walled-ads-lg Today Facebook rolled out Instant Articles to all iOS users and launched an Android beta. But news publishers aren’t the only ones Facebook wants to load inside, rather than outside, its app. At first Facebook called them “Immersive ads” and then the “ads canvas”, but really, they’re the paid promotional equivalent to its hosted organic initiative Instant… Read More

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